Krochet in Komfort
2024 D&AD New Bloods Brief
Client: KRAFT Mac N Cheese
Collaborated with team on idea concepting
Collaborated with team to conduct research on product and target audience
Created text motion graphics with Adobe After Effects
Edited and produced case study video with Adobe Premiere Pro
Used Midjourney and Runway to create moving AI images to better convey the idea of campaign
Art Director: Matt Powers
Art Director: Dara Dilmaghani
Copywriter: Isabella Uribe